To say that I am over the moon excited about today’s Professional Spotlight feature would be a crazy understatement! I have been following the work of floral genius Becky De Oliveira of Blush and Bloom Floral Studio for a good while and it is always, always, ALWAYS so creative, bold and just the right amount of wild. I was so happy when Becky agreed to take some time out of her busy schedule to share a peek into her creative process and the floral trends she is excited about this year + a little bit about her favorite blooms. So, without further ado, get ready to be inspired by some major flower power from this super talented wedding professional. Enjoy!
WHEN I LOOK AT YOUR DESIGNS, I THINK “AMAZING, BOLD, UNIQUE”. WHAT ARE THREE WORDS THAT YOU WOULD YOU USE TO DESCRIBE YOUR SIGNATURE DESIGN STYLE?
B & B: I would call our style garden inspired + bold + whimsical. I try to encapsulate organic vibes but also make things texturally (or colourfully) stimulating and unique. I think there are so many variances on garden style and it translates to all of us differently. That is what makes it so great to be in a city where each designer/brand has a different look!
CAN YOU GIVE US A LITTLE INSIGHT INTO YOUR CREATIVE PROCESS? WHAT GOES INTO WORKING WITH YOUR CLIENTS TO CREATE THE PERFECT DESIGN FOR THEIR SPECIAL OCCASION?
B & B: I like to ask all of our potential clients before meeting to fill out a short and easy questionnaire. In addition to actual dates and budgets, etc., it asks them to describe their personal style, the style of their upcoming wedding, how they heard of us, and what about Blush and Bloom made them want to book with us. I also ask for 3x pieces of reference to best describe their expectations. We look over each client’s info and check back in with feedback, and if all things work and aesthetic and pricing is compatible, we meet in person.
(continued…) I put together a 3x page proposal for each client within a week, illustrating different ideas and a place to start for every area we are hired for of their wedding decor. This includes suggestions, a list of potential varieties we would use (this is also completely at our discretion) and visuals of different vases, reference points, palettes, etc. This really helps our clients to get an idea of what direction we are heading in!
(continued…) I like to be in full creative control of the areas that we execute (florals, candles, backdrop, installations, all personal flowers, etc.) to be sure the overall look is cohesive. Most of the clients that meet with us give us creative licensing to take a concept or idea and run with it. Very seldomly do we have brides ask us to completely replicate an idea that has already been done. We have a note in our Agreement that each wedding we do is to be a variation from another concept (or a completely new idea entirely!) and that we try our best never to re create things twice. This makes it so much more of an amazing creative journey knowing we have clients who really want to push the envelope and trust in us to bring the creative direction.
SPRING IS IN THE AIR…FINALLY!! AS WE HEAD INTO THE WARMER MONTHS, WHAT ARE SOME OF YOUR FAVORITE FLOWERS TO WORK WITH (AND ONES THAT ARE LIKELY TO WITHSTAND THOSE HOT DAYS!)?
B & B: Earlier spring blooms like tulips, muscari and hyacinth, anemone, snowball viburnum, poppies, ranunculus, frittilaria to name a few… are favourites to work with this time of year. Well, peonies are always a favourite for the month of June, and onward from that it is dahlias. each of those are tough to stand the hot days, but most flowers do not stand up easily to immediate heat and full sun. We do a lot of babysitting!
Our staple items are garden roses, spray roses and tons of textures with foliages and vines. Geranium is one of my all time favourites, with such a sweet fragrance.
WHAT ARE SOME COOL FLORAL TRENDS THAT YOU ARE EXCITED ABOUT THIS YEAR?
B & B: For us, hanging installation focal pieces are more common than the previous years. If the venue supports and allows us to hang something to create drama and excitement… we are going for it. Above dance floors, head tables and even for ceremony altar spaces. Candles are always key, and brass and mixed metals are always favourite finishes to accompany the flowers. I also am really loving stoneware. Palette wise, we have a mix of all whites and soft pastel weddings and events, and then we have vibrant, whimsical and very colourful. This year ( again) I am noticing the hint of rich colour added to a soft pastel palette is playing true, and I am okay with having that trend repeat itself again!
WHAT ARE YOUR TOP THREE FLOWERS TO ENJOY AT HOME? AND JUST FUN, WHAT IS YOUR FAVORITE WEDDING MOVIE?
B & B: Ranunculus, parrot tulips, garden roses… or maybe even a few stems of foliage. I really, really really love plants (it’s an addiction!). So for home I find myself leaning toward plants and long lasting greens to decorate with.
I am always a big fan of the oldie wedding movies: The Wedding Singer is one of my all-time favourites.
A huge thank you to Becky for sharing a little behind-the-scenes look into her world of blooms! And if you are interested in getting creative and exploring your floral abilities, be sure to sign up for one of Becky’s wonderful workshops at the B & B Studio (I had the pleasure of attending one and it was so much fun!). And of course, follow along on Instagram for daily inspiration and real and spunky quotes, like this one.
Wishing you a beautiful week!! Spring is finally here, so enjoy that warm sunshine!! xo